Workshop Date/Time:
Friday, August 28th, at 9:00 pm ET
Recording will be provided.
Lead Magnet Magic
Turn Passing Interest Into Lifelong Readership
Social media can introduce readers to your books, but changing algorithms make it difficult to stay visible. A strong newsletter gives you a direct line to your audience—and the right lead magnet gives readers a reason to join it.
In this focused two-hour workshop, USA Today Bestselling Author Katherine D. Graham will show you how to create a lead magnet that attracts the right readers instead of simply collecting inactive subscribers.
You’ll learn what kind of offer fits your books and audience, where to place it so readers can find it, and how to recognize when it is time to update or replace it. You’ll leave prepared to create a clearer path from first discovery to lasting reader connection.
What You'll Gain
1 x 2 hour workshop session with Katherine D. Graham
Practical guidance for choosing a lead magnet that appeals to your ideal readers
Strategies for promoting, evaluating, and adapting your lead magnet as your audience and market evolve